Did you know that the biggest contribution of consumers in choosing a specific brand or product is the visual appearance? Incredible isn’t it! So if you are in the process of starting your own business, this article is for you! Choosing the right colour for your logo is a major step in the process. Based on …
For years, surveys have revealed that over half of the workforce around the world are unhappy with their current jobs. Could this be because of compensation, benefits, work hours, or the work environment? Perhaps this is why many employees are switching jobs and changing career paths as this often the quickest solution. However, this is an …
One of the most important steps to take in launching your business is coming up with your brand. This is a crucial step because your brand defines how people will perceive you and how well you will be known. The creation and maintenance of your brand are the key factors to being recognised and patronised by …
What is a conscious business? The word conscious, means being aware. Here it means being aware of the influence of the business. Every business has a purpose. Sure, making money is essential and for the business to be sustainable, but making money is not the only reason why a business exists. What makes a business unique …
Every person in the world is made unique but there is one thing we all have in common, and that is dreaming to achieve success. Whether it is dreaming about becoming a test pilot, a doctor, a firefighter, a celebrity, or a business tycoon, the dream doesn’t end with the achievement of that role – it …
Your mentality when running your business affects the business as much as it affects you. Attitude and mentality are two different things people always mistake them for each other. These are two important factors of your personality that needs to be developed for your business to take off the way you want it to, especially if …
Having an “abundance mindset” has great benefits for both your personal and spiritual development. It is proven that a positive outlook can put you at ease. If you want to be happy and successful in life, you might want to consider knowing how to live with an ‘abundance mindset’. It is possible for anyone to achieve …
Unconscious bias or implicit bias refers to the attitudes or stereotypes that affect our understanding, actions, and decisions unconsciously. To simplify, it is an unconscious feeling we have towards other people. It is unintentional however it can influence our behaviour and how we interact and assess others. At an early age unconscious biases can start and …
By textbook definition, an entrepreneur is the creator and owner of a business that is prepared to take risks in business to launch their vision for a new product, service, or technology. With the many examples of entrepreneurship on today’s world stage, many business people could qualify for this title. Those who move physical products of …
How to achieve work-life balance? As technology grows and makes workers more accessible round the clock, work-life balance is becoming more difficult to achieve. This work-life balance has always been a challenge for workers around the world but has become a more difficult issue since the widespread adoption of mobile devices. Responsibility at home, busy schedules, …
